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CAMCODE and rounds

A CAMCODE in the campaign name splits numbers by client and round

Put the client’s CAMCODE in the campaign name; it is matched to the client, rounds split by date, and extended campaigns or borrowed accounts are handled.

  • Code read from the name
  • Rounds by date
  • Extended campaigns
  • Borrowed accounts

Sound familiar?

  • One account running ads for several clients
  • Rounds mixing their numbers
  • Spend landing on the wrong client from a borrowed account

The code in the campaign name tells the system whose it is, so numbers land on the right client and round — even from a borrowed account.

Matching queue and CAMCODEs of a sample company

Matching queue

Campaigns without a code, or codes not yet linked to a client, wait in a queue with a suggested client.

  • Codes read from campaign names
  • A new code starts a new round from that day
  • Mark extended campaigns

How it works

  1. 1Give clients codesLink a CAMCODE to each client
  2. 2Put the code in the nameIt is read from the campaign name
  3. 3Clear the queueUnmatched campaigns wait for the team

Questions

How should campaigns be named?

Put the CAMCODE in the name, e.g. [oct-2026-0012] Year-end sale (brackets optional); it is read from the campaign name.

Can the code change mid-round?

Yes; the new code starts a new round from the day it changes.

Can we run ads from another client’s account?

Yes; the code in the name wins over the account, so numbers go to the coded client.

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